gorgias

lineItems

Define, smooth, and separate waves, curls, or coils with our SmartCurl range, perfect for coarse or super-thick hair. These formulas hydrate and repair from within, for your best, bounciest curls yet.

Mobile Tray

Announcement Bar

Sets a height above first section

Header

Hero columns block

Get touchable, smooth curls without the weight. Discover the secret with our SmartCurl range. 🌟

Embrace Your Curls

CATEGORIES - picx4

Footer

Cart

Our award-winning shampoo is perfect for curly, thick, or coarse hair in need of moisture and hydration! This clean, sulfate-free shampoo gently cleanses while infusing reparative antioxidants, along with amino and fatty acids, into strands for visibly stronger, shinier, and softer hair. The result? Clean, frizz-free, perfectly defined curls.

EVOLVh 8.5 oz SmartCurl Gentle Shampoo For Hydrated Curls

EVOLVh 1 liter SmartCurl Gentle Shampoo For Hydrated Curls

EVOLVh 2 oz SmartCurl Gentle Shampoo For Hydrated Curls

Size

Subscription

SmartCurl Gentle Shampoo For Hydrated Curls

8.5 oz

2 oz

1 liter

Formulated specifically for curly, thick, or coarse hair, this clean, silicone-free formula deeply conditions and weightlessly hydrates each strand. Nourishing antioxidants, along with amino and fatty acids, strengthen hair from the inside out, resulting in tamed frizz, boosted shine, and silky-smooth, softly defined curls. Clean, silicone-free and color-safe.

EVOLVh 8.5 oz Pre-Order & Save: SmartCurl Conditioner

EVOLVh 2 oz Pre-Order & Save: SmartCurl Conditioner

SmartCurl Gentle Conditioner For Hydrated Curls

Powered by fatty acids-rich shea butter and coconut oil, this light-yet-hydrating formula strengthens strands, fends off frizz and flyaways, adds shine, and minimizes breakage, while protecting hair from heat & UV damage.

EVOLVh SmartCurl Leave-In For Hydrated Curls

EVOLVh 2 oz SmartCurl Leave-In Conditioner GIFT Travel Size

Pre Order

SmartCurl Leave-In For Hydrated Curls

Like a magic wand, this multitasking, clean plant-powered hair serum makes dryness, frizziness, and flyaways disappear before your very eyes. A little goes a long way—transforming even the dullest, unruliest, most shapeless hair into softly defined curls or silky straight strands. No crunchiness, stickiness, or hocus pocus.

EVOLVh  Pre Order & Save: WonderBalm Magic for Curls

WonderBalm Magic for Curls, Silicon Free Serum, Blow Dry Serum

Title

WonderBalm Magic for Curls

Default Title

Meticulously formulated for curly and wavy hair, this plant-powered cream combines intense hydration (essential for definition) with a pinch of hold and a punch of shine. The luxe cream melts into strands, smoothing the cuticle for a soft, shiny, and frizz-free finish with built-in heat & UV protection.

SuperCurl Defining Cream

This clean volumizing hair mousse is a multitasking styling foam that boosts volume and lift, defines curls, smooths strands, and encourages style memory. It boasts built-in heat and UV protection. Tresses are left shiny and bouncy—never crunchy or sticky. It has a weightless texture and flexible hold, and is the perfect ally if you have fine hair or are experiencing hair thinning. Let’s get this foam party started!

EVOLVh  8.5 oz InstaVolume Volumizing Mousse

EVOLVh  1.7 oz InstaVolume Volumizing Mousse

InstaVolume Volumizing Mousse

1.7 oz

Our award-winning value-priced trio for curly, thick, or coarse hair that craves moisture. The shampoo cleanses gently, infusing essential nutrients for visibly stronger, shinier, and softer strands. The conditioner deeply hydrates each strand while feeling weightless. Powered by fatty acids-rich shea butter and coconut oil, the light-yet-hydrating leave-in conditioner strengthens strands, fends off frizz and flyaways, adds shine, and minimizes breakage, while protecting hair from heat & UV damage. Set Includes:SmartCurl Shampoo 8.5 oz $32SmartCurl Conditioner 8.5 oz $34SmartCurl Leave-In Conditioner 8.5 oz $29 A $95 value for only $79.

EVOLVh Pre-Order & Save: Healthy Curls Trio

Healthy Curls Trio

Our award-winning duo for curly, thick, or coarse hair that craves moisture. The shampoo cleanses gently, infusing essential nutrients for visibly stronger, shinier, and softer strands. The conditioner deeply hydrates each strand while feeling weightless. Hair is strengthened from within, resulting in tamed frizz, boosted shine, and beautifully defined curls. Set Includes: SmartCurl Shampoo 8.5 oz SmartCurl Conditioner 8.5 oz

EVOLVh Pre-Order & Save: SmartCurl Shampoo & Conditioner Duo

EVOLVh  SmartCurl Hydrating Wash & Conditioner Duo

SmartCurl Shampoo & Conditioner Duo

Our award-winning duo for curly, thick, or coarse hair that craves moisture. The shampoo cleanses gently, infusing essential nutrients for visibly stronger, shinier, and softer strands. The conditioner deeply hydrates each strand while feeling weightless. Hair is strengthened from within, resulting in tamed frizz, boosted shine, and beautifully defined curls. Save more, waste less, and ease your fears of running out by purchasing the SmartCurl Shampoo & Conditioner Liters as a Duo. Each liter contains the equivalent of four 8.5 oz bottles for the price of less than three - all while using 56% less plastic - yay! Set Includes: SmartCurl Shampoo Liter $96 SmartCurl Conditioner Liter $102 A $198 value for only $149.

EVOLVh SmartCurl Shampoo & Conditioner Liter Duo

EVOLVh  SmartCurl Hydrating Wash & Conditioner Liter Duo

SmartCurl Shampoo & Conditioner Liter Duo

Bundle and save on our award-winning curls routine to cleanse, treat, protect, and style. The shampoo gently cleanses, the conditioner deeply hydrates, the light-yet-hydrating leave-in conditioner strengthens, fends off frizz, and adds shine, and the styling cream combines intense hydration with a pinch of hold and a punch of shine. The last two steps also boast built-in heat & UV protection. Cleanse with SmartCurl Shampoo 8.5 oz $32 Treat with SmartCurl Conditioner 8.5 oz $34 Protect with SmartCurl Leave-In Conditioner 8.5 oz $29 Style with SuperCurl Defining Cream 8.5 oz $34 A $127 value for only $99.

SmartCurl Bundle

Bundle and save on our award-winning curls routine to cleanse, treat, protect, and style. The shampoo gently cleanses, the conditioner deeply hydrates, the light-yet-hydrating leave-in conditioner strengthens, fends off frizz, and adds shine, and the styling cream combines intense hydration with a pinch of hold and a punch of shine. The last two steps also boast built-in heat & UV protection. The liter size shampoo and conditioner allow you to save more, waste less, and ease your fears of running out. Each liter contains the equivalent of four 8.5 oz bottles for the price of less than three - all while using 56% less plastic - yay! Cleanse with SmartCurl Shampoo Liter, $96 Treat with SmartCurl Conditioner Liter, $102 Protect with SmartCurl Leave-in Conditioner 8.5 oz, $29 Style with SuperCurl Defining Cream 8.5 oz, $34 A $261 value for only $179.

SmartCurl Ultimate Value Bundle

Take our award-winning curls routine for a test drive with 4 refillable travel-sized essentials to cleanse, treat, protect, and style. The shampoo gently cleanses, the conditioner deeply hydrates, the light-yet-hydrating leave-in conditioner strengthens, fends off frizz, and adds shine, and the styling cream combines intense hydration with a pinch of hold and a punch of shine. The last two steps also boast built-in heat & UV protection. Set Includes: SmartCurl Hydrating Wash 2 oz ($10) SmartCurl Hydrating Conditioner 2 oz ($11) SmartCurl Leave-In Conditioner 2 oz ($11) SuperCurl Defining Cream 2 oz ($12) A $44 value for only $29.

Curls Discovery Kit

The Standard Hair Oil sets a new performance standard for hair oils. It's a weightless, fast-absorbing, reparative* formula that delivers moisture to dry hair, dramatically reduces frizz and flyaways**, and leaves hair silky smooth with high shine***, without any greasy aftermath! It protects against heat up to 450°F, UV damage and prevents color-treated hair from fading. The Standard Hair Oil is clean, silicone-free and contains five clinically-proven performance-boosting active ingredients. * Ceramide NG repairs up to 82%** Citropol reduces frizz up to 58%*** Castor Oil Esters increase shine up to 428%

The Standard Hair Oil

Our award-winning, value-priced travel trio for curly, thick, or coarse hair that craves moisture. The shampoo cleanses gently, infusing essential nutrients for visibly stronger, shinier, and softer strands. The conditioner deeply hydrates each strand while feeling weightless. Powered by fatty acid-rich shea butter and coconut oil, the light-yet-hydrating leave-in conditioner strengthens strands, fends off frizz and flyaways, adds shine, and minimizes breakage, while protecting hair from heat & UV damage. Set Includes: SmartCurl Hydrating Wash 2 oz ($10) SmartCurl Hydrating Conditioner 2 oz ($11) SmartCurl Leave-In Conditioner 2 oz ($11) A $32 value for only $19

Curls Without The Crunch

Curls Without The Crunch

SmartCurl Gentle Shampoo For Hydrated Curls

SmartCurl Gentle Conditioner For Hydrated Curls

SmartCurl Leave-In For Hydrated Curls

WonderBalm Magic for Curls

SuperCurl Defining Cream

InstaVolume Volumizing Mousse

Healthy Curls Trio

SmartCurl Shampoo & Conditioner Duo

SmartCurl Shampoo & Conditioner Liter Duo

SmartCurl Bundle

SmartCurl Ultimate Value Bundle

Curls Discovery Kit

The Standard Hair Oil

Healthy Curls Travel Trio

SmartCurl Gentle Shampoo For Hydrated Curls

SmartCurl Gentle Conditioner For Hydrated Curls

SmartCurl Leave-In For Hydrated Curls

WonderBalm Magic for Curls

SuperCurl Defining Cream

InstaVolume Volumizing Mousse

Healthy Curls Trio

SmartCurl Shampoo & Conditioner Duo

SmartCurl Shampoo & Conditioner Liter Duo

SmartCurl Bundle

SmartCurl Ultimate Value Bundle

Curls Discovery Kit

The Standard Hair Oil

Healthy Curls Travel Trio

Make The Switch To Clean Haircare

Make The Switch To Clean Haircare

Shop Solutions

shop curls

shop volume

shop color

shop everyday healthy

Shop Solutions

shop curls

shop volume

shop color

shop everyday healthy

We're Here To Help

We're Here To Help

Get Your Custom Routine

Get Your Custom Routine